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Information Architecture & UX Design
The David Brower Center stands as a monument to the environmental movement by fostering the environmental community at large and incubating some of the most impactful new environmental organizations in the country. The Brower Center’s staff approached Rootid with a challenge: build a brand that truly represents the thought leadership with which the organization had become synonymous, while reinventing the site infrastructure to provide its community what it needed.
Law enforcement agencies are acquiring and using surveillance technology, often without the knowledge of local government and the communities they represent. The ACLU Washington affilit wanted to build a website where visitors could learn about the technologies and the issues surveillance technologies present, and get recommendations on how to protect their civil liberties.
American Rivers protects wild rivers, restores damaged rivers, and conserves clean water for people and nature. Since 1973, American Rivers has protected and restored more than 150,000 miles of rivers through advocacy efforts, on-the-ground projects, and an annual America’s Most Endangered Rivers® campaign.
Created by the ACLU of California, The Privacy & Free Speech Primer draws more than 100 case studies to develop specific recommendations that companies of all sizes can implement, including an expanded free speech section addressing issues related to online moderation and censorship. The tools in this guide can help companies make the smart, proactive decisions necessary to avoid problems, protect users, and grow their businesses.
The purpose of TeenSource.org, an online resource developed by the California Family Health Council, is to improve the health and well being of young people in CA by providing non-judgmental, accurate, and reliable sexual and reproductive health information and resources.
Contra Costa College is a community college in the San Francisco Bay Area serving a diverse and thriving student body. Through a full rebrand and redesign process, Rootid was able to update their visual language and marketing assets to transform their approach and drastically increase their student applications.
Contra Costa College was ripe for a brand revitalization and with a wide variety of transferable education institution experience, we were ready to support their endeavor.