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We believe access to knowledge is a form of equity. Explore our articles, workshops, and tools designed to help you grow your impact.
How to Make a Good Wireframe
Not to toot our own horn, but I think we make wireframes that are pretty good…and unique. We include some basic design elements to help clients get a clearer idea of what the final product is actually going to look like. This is unusual since wireframes are mostly used to get a general sense of…
How to Choose the Right Marketing Channels
Deciding which marketing channels you want to focus on and what you want to present on those channels can be challenging. Many organizations and companies try to “do it all” and find that they are not getting the results they had hoped for. If you’re feeling overwelmed with all the information out there about multi-channel…
How To Revitalize Your Brand
Revitalizing your brand is not often easy and means assessing where you came from, where you are now, and where you want to go from here. It can often feel like you are starting your branding process over from the beginning, and though it will be a lot faster this time around (there is a…
4 Tips For Visual Consistency: A Quick and Dirty Guide to Unifying Your Marketing Materials
Maintaining a consistent visual presence is hard. Creating a quick brand guide can help you ensure everyone in your organization is maintaining a consistency in all of your marketing materials. Here’s how to get started in 4 simple steps! 1. Pick 1-2 fonts You do not need to be a typographic guru to know what…
Mood Board Your Brand or Vision: A How to Guide
A mood or vision board can be a lot of things, but the most successful are small collages that end up feeling a little like an art therapy exercise. Building a brand is hard. Mood boarding is a great way to help you and your team build a visual language that both communicates clearly and…