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Rootid's 5th Annual BrandUP Participants
By Val Neumark on May 15, 2019
We are excited to announce our 2019 brandUP participating organizations. Atma Connect is an award-winning creator of software products and digital services that connect people to report problems, share solutions, and improve their communities from...Read more.
Rootid is Speaking About Design Strategies at DrupalCon19
By Rootid Staff on March 29, 2019
On April 10th, two of our founders, Valerie Neumark and Andrew Goldsworthy present their session on Design Strategies: Our Process for Building User-centered Websites . Below is a little bit about their session as well as the slides and links to...Read more.
Rootid's Guide to Quick & Dirty Color Theory
By Val Neumark on March 27, 2019
How do you make visual language decisions and why? Current trends vs. universal constants need to be considered. If we are in a more pastel phase vs. electric colors vs. more earth tones. There was a period where everything in the tech world was...Read more.
By Andrew Goldsworthy on March 5, 2019
Few great things in the world were created without first planning, then measuring. So, why is your nonprofit any different? All too often, it's hard to know what should be measured and what should not be. What is really important for your nonprofit...Read more.
BrandUP 2018 Nonprofit Participant, Frailty Myths
By Val Neumark on February 8, 2019
Nominations and applications are now open for the 2019 brandUP , a free 2-day intensive marketing and communication workshop co-presented with Full Circle Fund . One of last year's nonprofit participants Frailty Myths has now had some time to...Read more.
Sorting Data
By Andrew Goldsworthy on February 7, 2019
Wouldn’t it be great if you organize and sort your Google Analytics data in more detail so we could understand which campaigns and marketing channels were most effective in moving your nonprofit’s mission forward? With Google Analytics UTM tags, you...Read more.
Volunteers are being welcomed through email
By Jericho Gonzales, Content Marketing Specialist at Campaign Monitor on January 11, 2019
The need to boost donor retention is necessary to keep your nonprofit organization up and running. This is one fact we can’t ignore. Cultivating a strong and lasting relationship with donors proves valuable for nonprofit organizations in acquiring...Read more.
2018 Best Annual Report Websites
By Val Neumark on December 14, 2018
Last year, we showed you a great way to save time and money by letting your web team produce a website for your annual report. Online presentations are easy to deliver and easy to track, making them the perfect approach for conscientious...Read more.
Improve Your Email Click Through Rate
By Andrew Goldsworthy on November 28, 2018
Email marketing is one of the most powerful marketing channels that nonprofits have at their disposal. According to research, the amount of revenue generated by nonprofits through email marketing continues to grow. In 2017, email donations increased...Read more.
Great #GivingTuesday Examples 2018
By Carrie Butler on November 27, 2018
Now in its eighth year, #GivingTuesday kicks off the charitable season each November by encouraging global giving via social media. It’s a collaborative effort between nonprofits and civic organizations, small businesses and large corporations—not...Read more.