When: June 26, 2025 | 11 am – 12 pm PST
Price: Free. Suggested donation $25
Seats are limited and reserved on a first-come first-served basis. After you sign-up consider supporting our community work through a $25 donation (form will also be available to donate after you RSVP).
Location: Zoom
Language: English
Key Learnings: Integrating communications analytics into strategy changes.
If you’re looking to explore how to make your website analytics make sense and actionable, this is the training for you. In this workshop, we’ll give you a framework to identify which metrics are most important, how to know what “good” is and how to use the data to tell a story that your team can act on.
During this hands-on virtual roundtable:
- build a framework to select website metrics that are meaningful for your work.
- develop a measurement plan that helps track progress towards your department and organizational goals.
- practice using metrics to tell a story that drives action with co-workers and community members.
Accessibility
- Link to draft slides and resources 24 hours before the session.
- Live transcription and closed caption during the live Zoom session.
- Sessions are recorded (absent any technical difficulties) and available on our website a few days after the event.
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This experience completely changed the way we think about strategic communications. As we have grown, this has been critical to building partnerships and our support base.
Katherine Katcher
Executive Director, Root & Rebound
your facilitators

Andrew Goldsworthy
(he/him)
Strategist, Co-Founder

Val Neumark
(she/they)
Director of Strategy, Co-Founder