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We believe access to knowledge is a form of equity. Explore our articles, workshops, and tools designed to help you grow your impact.
Why Every Web Agency Should Maintain an Accessibility Conformance Report
An Accessibility Conformance Report (ACR) is a formal document that details the degree to which a digital product supports Web Content Accessibility Guidelines (WCAG) criteria. It is generated by completing the Voluntary Product Accessibility Template (VPAT). For agencies serving the non-profit and government sectors, digital accessibility is a critical requirement rather than an optional feature.…
Donation Website Components: Pop-ups, Full Pages and the Power of Listening to Your Donors
When someone chooses to give online, they’re doing something generous and meaningful. Our job, as stewards of that generosity, is to make the experience clear, respectful and supportive—never confusing or pushy. There’s rarely a universal answer for what works best. As with all of our work, practice of curiosity, care and testing are important. That’s…
Scheduling Interpreters & Translators
Accessibility often includes interpretation, converting spoken/signed language from one language to another in real-time, and translation, converting written text into another written language ahead of time, of content. Considering language as a need tells your community and team that you acknowledge the diversity that exists and that you’re partnering to create inclusive and genuine spaces…
Website Taxonomy Best Practices
A Website Taxonomy is a way to organize your website content, so it’s easy to find and understand. It groups similar content into categories, subcategories, and tags, just like a shop has sections for clothes, shoes, and accessories. This structure helps users quickly find what they’re looking for and allows search engines to better understand…
Bringing Softness into Social Justice Work, Part 3 – The Courage to Be Soft: Balancing Accountability and Compassion
In the first two parts of this series, we explored how calling in and bridging across differences can be powerful tools for justice. In this final installment, we turn inward to ask: How can we demonstrate both compassion and accountability and why is this crucial for fostering a culture of true belonging? At the heart…
Bringing Softness into Social Justice Work, Part 2 – Bridging the Divide: From Disconnection to Belonging
By Grace Yee In Part 1 of this series, we explored the power of softness and calling in as tools for justice. In this second installment, we look at bridging and reaching across divides with empathy and courage in order to turn conflict into connection. Bridging, as described by john a. powell of the Othering…
Bringing Softness into Social Justice Work, Part 1 – From Calling Out to Calling In: A Softer Way Forward
By Grace Yee This is the first installment of a three-part series exploring how softness can be a powerful force for change. From calling in with care to building connection through empathy, this series invites readers to reimagine activism as a practice grounded in compassion and care, not just resistance. In today’s hyper-connected digital world,…
Inclusive Decision-Making
Adapted from Reflecting Justice’s “Racially Equitable Decision-Making Process” by Moneek Bhanot and Colleen Klus Developing an intentional decision-making framework and/or process is a key way to ensure that power is shared with intention and that the people most impacted by decisions are centered in the decision-making process. At rootid, we use a DACI model comprised…
We Need Each Other
Reducing Fear and Isolation by Building More Connected Workspace Cultures Making Space to Digest & Grieve The election is over-ish and the urgency and stress we’ve been feeling above and beyond the normal rumbling has cut deep for many of us—leaving us feeling othered and isolated rather than connected and nourished. White supremacy characteristics have…

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