audience profiles, audience segmentation, brand development, brand strategy, collaboration techniques, communication strategy, content strategy, equity-centered communications, internal communications, messaging, nonprofit teams, visual design
5 Steps to Create a Short and Useful Style Guide
A style guide should have a few main components, but often times it gets bogged down in a lot of “descriptive jargon” that is just not that useful for your typical non-profit organization or association. A style guide is needed so that anyone who is creating marketing materials for you will have the basic components…
