This has been a tumultuous time for all nonprofit organizations. The COVID-19 pandemic, limited in-person engagement, rising rates of screen fatigue, and a variety of other factors have complicated the already difficult task of fundraising. In the face of all these challenges, nonprofits have had to innovate. However, there are a few organizations that haven’t…
Rootid is thrilled to announce our renewed partnership with Full Circle Fund in 2019! Since 2016, the partnership between Full Circle Fund and Rootid has focused on accelerating nonprofit impact to make the Bay Area a more diverse, equitable and economically robust place for all to live and work.
We are excited to announce our 2019 brandUP participating organizations.
Now in its eighth year, #GivingTuesday kicks off the charitable season each November by encouraging global giving via social media. It’s a collaborative effort between nonprofits and civic organizations, small businesses and large corporations—not to mention the driving generosity of families and individuals. (Over $380 million was raised online, this year alone!) Want to be…
If you’ve done any strategic communications work, the implementation phase that follows can be challenging. You’ve spent weeks, sometimes months, creating a comprehensive communications plan only to freeze during the campaign execution. So often, we see nonprofits create amazing marketing strategies that die in the execution phase. The team sticks to old habits. Reacting to…
Nominations and applications are now open for the 2018 brandUP, a free 2-day intensive marketing and communication workshop co-presented with Full Circle Fund. Last year’s Awardee Root & Rebound has now had some time to reflect on the experience, so we sat down to chat with them to provide helpful tips to this year’s participants.
If you’re still putting out annual reports the old fashioned way—pulling stacks of statistics, rounding up designers, blowing your budget on print copies, etc.—this post might be an eye-opener for you. Not only are annual report websites generally less expensive, they’re also easy to fill with impactful media, easy to deliver, and easy to track.…
Donor retention is a critical part of growing your nonprofit’s mission. Using a drip email welcome series is a great way to start a relationship with new constituents that hopefully lead to a long-term relationship. According to research, donor retention is declining across the nonprofit sector. So, starting off on the right foot with new…
We don’t talk much about food and drink on Rootid’s blog, but when you’re getting ready for a 3 day trip to New Orleans for the NTEN conference, you have to plan accordingly. If you’ve been to New Orleans, you know that the Crescent City has some of the best music, cuisine and bars in…
Jessica Van Tuyl is the Executive Director of the Oasis For Girls organization, located in San Francisco. The Oasis For Girls program partners with girls and young women from under resourced communities to help them cultivate the skills, knowledge and confidence to discover their dreams and build strong futures.