Category: social media

accessibility, anti-racism, brand strategy, collateral materials, graphic design, social media, visual design
stock photography resource list
An extensive (but not complete) list of stock photography websites divided into themes across General, BIPOC, LBGTQIA+, Disability, Plus Size & Age Positive focused resources.
Read more: stock photography resource list
annual reports, campaign planning, logo design, marketing strategy, social media, visual design
Happy New Year From Rootid & Exciting Announcements!
By all measures, 2017 was quite the year. Though it began with a sense of confusion and uncertainty, we can’t help but feel inspired by how our clients, friends, and partners have joined together to make a difference around the world. In 2018, we continue forward with the momentum of our collective beliefs toward more…
Read more: Happy New Year From Rootid & Exciting Announcements!
campaign planning, fundraising, graphic design, social media, visual design
10 Campaigns that Rocked Giving Tuesday
November 28th will mark #GivingTuesday’s sixth annual day of giving. The holiday—which follows Black Friday and Cyber Monday in the US—kicks off the charitable season. Brands, influencers, and everyday folks come together with a single purpose in mind: to celebrate and encourage giving. In 2016, that sentiment led to $177 million in global donations to…
Read more: 10 Campaigns that Rocked Giving Tuesday
campaign planning, collateral materials, community building & outreach, content strategy, email, marketing strategy, social media
Using Drip Email for a Nonprofit Welcome Series
Donor retention is a critical part of growing your nonprofit’s mission. Using a drip email welcome series is a great way to start a relationship with new constituents that hopefully lead to a long-term relationship. According to research, donor retention is declining across the nonprofit sector. So, starting off on the right foot with new…
Read more: Using Drip Email for a Nonprofit Welcome Series
campaign planning, communication strategy, graphic design, marketing strategy, social media, storytelling, visual design, website design
8 Seamlessly Social Sites We Love
Even in a debate-driven world, there’s one thing most professionals agree on: Word-of-mouth is king. Think about it. Would you be more likely to trust the intentions of a banner ad or the person sitting across from you at brunch? A recommendation between friends is always going to carry more weight than an organization-sponsored advertisement.…
Read more: 8 Seamlessly Social Sites We Love
automation, capacity building, communication strategy, email, guides & tools, marketing strategy, social media
Email Automation: 3 Ways to Get Your Nonprofit Started
If you are like most nonprofit marketing professionals, you’re overworked and under-resourced. Email automation is the solution you’ve been waiting for! Setting up marketing automation systems that trigger emails and autoresponders, drastically reduces the time you and your team spend manually sending emails to court donors, members and volunteers.
Read more: Email Automation: 3 Ways to Get Your Nonprofit Started
automation, social media
MailChimp RSS Campaigns: Automate Your Email Marketing
Creating an RSS-Driven MailChimp campaign makes email marketing quick, easy, and automates your email marketing. These campaigns are triggered by your website’s RSS feed everytime you post new content to your blog or news updates. Rootid uses RSS-Driven MailChimp campaigns with our clients frequently. They free you and your staff up to undertake other marketing…
Read more: MailChimp RSS Campaigns: Automate Your Email Marketing
communication strategy, content strategy, marketing strategy, social media
Getting Started on Tumblr
What is Tumblr?
Read more: Getting Started on Tumblr
content strategy, data, guides & tools, marketing strategy, social media
Video Tutorial: Adding Links to YouTube Videos
YouTube videos are an effective way to get your supporters to act. However, until recently, it was hard to get those supporters to do anything after watching a video. Now with YouTube cards, you can drive users to any place on your website or completed donation transactions directly on your YouTube page.
Read more: Video Tutorial: Adding Links to YouTube Videos